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How to Set Up Book Affiliate Accounts

A complete guide to joining affiliate programs for book retailers and connecting them to BookBuzz.

What Are Book Affiliate Programs?

Affiliate programs let you earn a commission when someone buys a book through your recommendation link. When you sign up for an affiliate program, you get a unique tracking ID that gets added to your links.

With BookBuzz: You set up your affiliate accounts once, and we automatically add your tracking IDs to all the book links you create. No manual link building required!

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Amazon Associates

Commission: 4.5% on physical books

How to Sign Up

  1. Go to affiliate-program.amazon.com
  2. Click "Sign up" and log in with your Amazon account (or create one)
  3. Fill out your account information, including your website or social media URLs
  4. Enter your preferred Store ID (this becomes your affiliate tag, like yourname-20)
  5. Complete the tax information and payment method
  6. Wait for approval (usually instant, but may take 24-48 hours)

Important: Amazon requires you to make 3 qualifying sales within 180 days of signing up, or your account may be closed. Start sharing links right away!

Finding Your Affiliate Tag

Your affiliate tag (also called "tracking ID") is shown in your Associates dashboard. It typically looks like yourname-20. You can create multiple tags for different purposes.

International Amazon Stores

Each Amazon store (US, UK, Canada, etc.) requires a separate affiliate account:

  • Amazon.com (US) - affiliate-program.amazon.com
  • Amazon.co.uk (UK) - affiliate-program.amazon.co.uk
  • Amazon.ca (Canada) - associates.amazon.ca
  • Amazon.com.au (Australia) - affiliate-program.amazon.com.au
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Bookshop.org Affiliates

Commission: 10% on all sales

Why Bookshop? Higher commission than Amazon (10% vs 4.5%) and supports independent bookstores. Many book influencers prefer Bookshop for ethical reasons.

How to Sign Up

  1. Go to bookshop.org/affiliates
  2. Click "Become an Affiliate"
  3. Fill out the application with your website/social media info
  4. Describe how you plan to promote books
  5. Wait for approval (usually 1-3 business days)

Finding Your Affiliate ID

Once approved, your affiliate ID will be in your Bookshop dashboard. It's typically a number or short code that gets added to your links.

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eBay Partner Network

Commission: 1-4% depending on category

eBay is great for finding rare, used, and collectible books that aren't available elsewhere.

How to Sign Up

  1. Go to partnernetwork.ebay.com
  2. Click "Join Now" and sign in with your eBay account
  3. Complete your profile and website information
  4. Accept the terms and conditions
  5. Get instant access to your campaign ID

Finding Your Campaign ID

In your eBay Partner Network dashboard, go to "Campaigns" to find your campaign ID. This is what you'll enter in BookBuzz.

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Biblio Affiliate Program

Commission: 5% on all sales

Biblio specializes in used, rare, and out-of-print books from independent sellers worldwide.

How to Sign Up

  1. Go to biblio.com/affiliate
  2. Fill out the affiliate application form
  3. Provide your website or social media information
  4. Wait for approval (usually 1-2 business days)
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Blackwell's Affiliate Program

Commission: 5-7% on sales

Blackwell's is a UK-based academic and general bookseller with worldwide shipping. Great for UK audiences.

How to Sign Up

  1. Go to blackwells.co.uk/affiliates
  2. Apply through their affiliate network partner
  3. Complete the application with your promotional plans
  4. Wait for approval

Connecting Your Affiliates to BookBuzz

Once you have your affiliate accounts set up, connecting them to BookBuzz is simple:

  1. Sign in to your BookBuzz dashboard

    Go to bookbuzz.org/dashboard

  2. Scroll to "Affiliate Programs" section

    You'll see a list of your connected programs

  3. Click "+ Add Program"

    Select the retailer from the dropdown

  4. Enter your affiliate ID

    Paste the tracking ID from your affiliate account

  5. Save and you're done!

    Your ID will be automatically added to all book links

Tip: Add multiple affiliate programs to give your followers options. If Amazon is out of stock, they can still buy from Bookshop or Biblio - and you still earn commission!

Commission Comparison

Retailer Commission Best For
Bookshop.org 10% US audiences, indie bookstore supporters
Blackwell's 5-7% UK audiences, academic books
Biblio 5% Used/rare books, budget readers
Amazon 4.5% Convenience, Prime members
eBay 1-4% Collectibles, rare editions

Ready to Start Earning?

Create your free BookBuzz account and connect your affiliate programs. Start earning from every book you recommend.